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Cadbury: Choc, Paper, Scissors

Category: Kinetic and video player challenge

In collaboration with Cadbury, we created a digital kiosk experience connecting sites around Australia for a game of virtual Choc, Paper and Scissors.

Affinity Outdoor - Cadbury Choc, Scissors, Paper

The experience

We created a bespoke software solution for Cadbury including kinetic (hand gesture technology), live video streaming so a play in Melbourne could play someone in Sydney, and auto-vending of prizes.

Cadbury lovers played a game of Choc, Paper, Scissors with a person standing in front of another kiosk in another state. 

The vending machine gifted participants a family block of Cadbury Dairy Milk to share.

Affinity Outdoor - Cadbury Choc, Scissors, Paper
Affinity Outdoor - Cadbury Choc, Scissors, Paper
Affinity Outdoor - Cadbury Choc, Scissors, Paper
Affinity Outdoor - Cadbury Choc, Scissors, Paper
Affinity Outdoor - Cadbury Choc, Scissors, Paper

The results

7,200  family size block of Cadbury Chocolate (samples) in 1-day

3,600 games played in 1 day