Experiential • Sampling • Digital out-of-home
For more than 15 years, Affinity has created and delivered real-world brand experiences for brands, organisations and their agencies.
From the brief, we develop the experience and bring together the technology, production, networks and field operations needed to make it happen – reliably and at scale.
Clients can see campaign delivery and response in real time, then receive clear evidence of the results.
We believe the best brand experiences create a genuine exchange between a brand and a person.
People get something they value and leave feeling good about the brand. The client always gets something valuable and measurable in return.
That exchange creates affinity – and it is why creativity, technology, delivery and proof belong together in everything we do.
We work directly with brands and organisations, or alongside their agencies. Every project starts with the brief.
Whether the campaign uses an established Affinity network or needs something bespoke, we bring together the right people, technology and delivery capability, then manage it from scoping through to reporting.
You get clear communication, responsive service and one accountable partner from start to finish.
Whether the brief calls for an established Affinity network, a proven format or something bespoke, we tailor the experience to the brand, audience, location and campaign goals.
Then we build it, run it and prove it worked.
Affinity brings together the right brand and offer, the right people, and the right place, timing and format.
People get something they value and leave feeling good about the brand. The client always gets something valuable and measurable in return.